This project is a promotional poster for Nike Air Jordan that highlights Michael Jordan as the brand icon. The design uses red, black, and white to create a bold, sporty, and elegant impression. The Nike and Air Jordan logos are strategically placed for easy recognition. Bold and simple typography was chosen to reinforce the promotional message. The minimalist background serves to highlight the main figure and provide visual focus. This poster is designed to attract the attention of sports fans and sneaker enthusiasts.